The brief: To devise and develop an approach to build an e-learning resource that helps children learn about choosing and owning a pet.

The challenge: To help the agency define a development approach that supports multiple languages and build interactive games, alongside support of various media and user response tracking

The result: An e-learning resource where children play the role of editor of an online magazine about taking care of pets. Games helped with learning about costs of owning pets and how to choose the right pet.